Search Engine Optimization

A noindex meta tag is an HTML attribute that is used to instruct search engines not to include a particular webpage in their search results. This means that when a search engine crawls a website, it will not index the pages with the noindex meta tag. This can be useful when you don’t want a

Blame it all on Covid. We learned that we can work anywhere with an internet connection. I’m going to be working from Istanbul in May. One of my colleagues now travels full-time–I think she’s in Bali right now. But with all of our logging from exotic locales, does local SEO still matter? Despite the global

Reading Time: 7 minutes On March 27th, 2024, Google accidentally uploaded code to GitHub that would become one of its most significant leaks. Based on the commit history, the code stayed on GitHub until 7th May 2024. The more-than-month delay gave EA Eagle Digital founder and SEO practitioner Erfan Azimi enough time to make it

Reading Time: 6 minutes According to a DemandSage report, 60.67% of online traffic in 2024 was from mobile users. This, and the fact that Google prioritizes mobile-first indexing are big enough reasons to make mobile friendly websites a priority.  Unfortunately, there’s a lot of outdated or inaccurate information out there. Rather than improving your SEO

Effective Search Engine Optimization (SEO) is all about maximizing your chances of landing on the front page when folks search for your product or service.  In the past, this meant you could take an aggressive approach to keyword marketing to rise through the ranks. While keywords haven’t gone away, SERP algorithms like Google have become

Reading Time: 11 minutes As the predominant web crawler accounting for nearly 29% of bot hits, Googlebot plays a crucial role in determining how users access information online.  By continuously scanning over millions of domains, Googlebot helps Google’s algorithms understand the vast landscape of the internet and maintain its dominance in search with over 92%

Keyword research is part and parcel of search engine optimization (SEO). Finding and using the right keywords in your content can boost your search engine results page (SERP) ranking and attract the right audiences. Enter the Keyword Magic Tool. In the world of SEO, does this ring a bell? Offered by no less than SEMrush,

Reading Time: 5 minutes If you’ve ever gotten quotes from SEO agencies, chances are you have seen SEO and online reputation management (ORM) being offered together. Or at the very least, spoken together in the same breath.  But why is that? How exactly does your online reputation affect your visibility on search engines and your

In 2024, 68% of all user experiences are expected to start on a search engine. As the online world continues to expand, search engine optimization will be a top priority for business leaders going forward. Source: Oberlo   From creating first-hand experiences to embracing AI personalization, there are a number of trends expected to dominate