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5 Ways to Rule Local SEO

5 Ways to Rule Local SEO

1. Optimize Meta Titles, Descriptions, and Content Although meta titles and descriptions seem like old-school, regular SEO, these can have a significant impact on your local standing. To refresh your memory, meta titles and descriptions are HTML elements added to your website’s pages that are displayed in search results. Meta Titles The meta title is […]

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Google Guaranteed: What Is It and How Does It Work?

Google Guaranteed: What Is It and How Does It Work?

As we progress into the 21st century, we’re all becoming increasingly reliant on the internet for nearly everything. Physical media like records, CD’s and even iPods with downloaded music have been replaced by Spotify, Apple Music and other popular music streaming platforms.  Services like Google Maps tell us how to get where we’re going, long

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All You Need to Know About the Latest Google Local Business Update

All You Need to Know About the Latest Google Local Business Update

Google has been the most visited search engine and one of the most visited websites in the world. With over 3.5 billion searches every day, it has more than 92% share of the total searchers throughout the World Wide Web. Google Business Profile, formerly known as Google My Business, is a free listing tool by

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9 Proven Ways to Generate More Google Reviews for Your Business

9 Proven Ways to Generate More Google Reviews for Your Business

As an SEO Manager that specializes in all things local, one of the most common questions I get from clients both large and small is “How do I generate more Google reviews for my business?” Advantages of Having Reviews Here’s the reality: the majority of your potential customers look to family and friends for recommendations

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4 Key Factors That Affect Your Local SEO

4 Key Factors That Affect Your Local SEO

It’s become a common occurrence for people in the digital marketing world to combine Local SEO and SEO together as if they are one. Local SEO and SEO can benefit both sides and help your business grow, however, they need to be approached in different ways.  Local SEO focuses on sending signals to directories and

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How to Use GMB to Boost Content and Improve SEO Results

How to Use GMB to Boost Content and Improve SEO Results

With Google’s New Algorithm update rolling out over the Summer, Google My Business (GMB) is now essential for any business to promote new products and services while placing their company ‘on the map’. TechWyse has helped our clients get more traffic to their websites and brick-and-mortar stores by optimizing their GMB with its new features

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The Secrets of Local Search Marketing to Rank Your Business Locally

The Secrets of Local Search Marketing to Rank Your Business Locally

What is Local SEO? If you are Googling ‘what is local SEO’, I am sure you already have an understanding of what SEO is. SEO (Search Engine Optimization) helps you rank your business at the top of search engines. Local SEO is when a person is searching for ‘XYZ near me’ on google. For example,

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Choosing the Right Keywords for Your Business’s SEO Promotion

Choosing the Right Keywords for Your Business’s SEO Promotion

As a business owner looking to improve your online presence, there are many different strategies and tools available at your disposal. If your goal is to showcase a new product online, you might want to consider using social media platforms (like Instagram) to display your product for the world to see; just keep consumer expectations

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Digital Marketing 101: Local SEO and What You Need to Know

Digital Marketing 101: Local SEO and What You Need to Know

What is Local SEO? Local SEO, or short for Local Search Engine Optimization, is the strategy that helps businesses with a physical location gain more online presence in local searches on the unpaid results of a search engine (think showing your Google My Business listing – aka Google Maps Listings). Customers searching for particular products

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Hey Google My Business, We’re Not In Kansas Anymore!

Hey Google My Business, We’re Not In Kansas Anymore!

In fact, we never have been in Kansas, but Google seems to disagree. In November 2020, Google suddenly decided that Local SEO Guide, Inc, a business located in Pleasanton, CA, was actually located in Fawn Creek Township, KS. Not only that, we had also apparently opened a hotel (in the midst of COVID no less

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