Media advertising is the use of various media channels to reach a targeted audience. The channels available have grown significantly over the years. Periodicals expanded to radio, then television, and now digital technology increased those channels exponentially. Today’s advertisers have an abundance of media channels to choose from. Each of these channels can help to […]
A Guide to Media Advertising Read More »
Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. Yet, the conversation looks a lot different now than it did just a few years ago. In particular, Google’s SGE is set to throw a wrench into traditional search methods due to
SEO vs. PPC: Which Will Yield the Best Results in 2024? Read More »
Learn how to leverage Google Analytics 4 to track scroll depth and improve your website‘s performance. https://www.semrush.com/blog/google-analytics-scroll-depth/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign
How to Track Scroll Depth in Google Analytics 4 Read More »
Google’s John Mueller advises on transitioning websites: Update, redirect, and monitor to maintain SEO and user experience. The post Google’s Tips For Moving To A New Website Without SEO Issues appeared first on Search Engine Journal. https://www.searchenginejournal.com/googles-tips-for-moving-to-a-new-website-without-seo-issues/505734/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… https://www.seroundtable.com/recap-01-16-2024-36732.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking
Daily Search Forum Recap: January 16, 2024 Read More »
Digital marketing isn’t easy, especially considering how quickly practices change, but that doesn’t mean some tactics don’t last through the waves. We’ve been in the marketing game for quite some time now, and we’ve learned how to build a marketing strategy that adapts and stands the test of time. By the end of this article,
10 Digital Marketing Best Practices (Most Effective) Read More »
The post The Essential SEO Guide to HTTP Status Codes appeared first on SE Ranking Blog. https://seranking.com/blog/seo-http-status-codes/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign
The Essential SEO Guide to HTTP Status Codes Read More »
So, I decided to reflect on my journey. I did two Ask Me Anything (AMA) sessions to see what people wanted to know: one on Twitter X and another on LinkedIn. I was pleasantly surprised that so many people were… Read more › https://ahrefs.com/blog/100-blog-posts/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency
I Wrote 100+ Blog Posts for the Ahrefs Blog. Here’s What I Learned. Read More »
Study shows Gen Z increasingly using TikTok as a search engine; businesses shift marketing strategies to engage younger users on the platform. The post TikTok Gains Traction As A Search Engine Among Gen Z [STUDY] appeared first on Search Engine Journal. https://www.searchenginejournal.com/tiktok-gains-traction-as-a-search-engine-among-gen-z-study/505633/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing
What Is An SEO-Friendly URL? An SEO-friendly URL is a URL that is designed to be easy to read by users and help search engines understand what a web page is about. It includes keywords and is short and concise. This is an example of an SEO-friendly URL: https://www.reliablesoft.net/seo-friendly-url URLs are shown on the browser
How To Create SEO-Friendly URLs? (+Examples) Read More »
![How to Write Product Descriptions [+Product Description Template]](https://static.semrush.com/blog/uploads/media/1b/e7/1be72f9486264105234167ab9e506650/89ffc3ffc3508e3d09df7a24e128f0ce/how-to-write-product-descriptions.svg)
Product descriptions increase sales, lower return rates, and improve your store‘s search engine ranking. Get ten tips on how to write compelling product descriptions, along with a product description template. https://www.semrush.com/blog/how-to-write-product-descriptions-product-description-template-/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation
How to Write Product Descriptions [+Product Description Template] Read More »
Long story short: They aren’t. The experiment Here’s what I did: A total of 15 people took the poll. Here are the results: The premium prompts only convincingly “beat” the simple prompt for two tasks. Considering that you’ll need to… Read more › https://ahrefs.com/blog/premium-ai-prompts/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency
I Tested Premium AI Prompts To See if They’re Worth It. They’re Not. Read More »
Understanding media performance in digital marketing is like navigating a maze that constantly changes. The emergence of platforms like TikTok has revolutionized how brands connect with their audience, adding layers of complexity and opportunity. However, with regulatory changes such as GDPR and iOS 14.5 updates, eCommerce brands are now facing a growing challenge: gaining clear
Fospha as TikTok’s New Measurement Partner Read More »
Google’s John Mueller explains how Google treats a meta robots tag that contains the index, follow directive The post Google Explains The Index, Follow Meta Tag appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-explains-the-index-follow-meta-tag/505522/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips
Google Explains The Index, Follow Meta Tag via @sejournal, @martinibuster Read More »
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Assistant dropped 17 features… https://www.seroundtable.com/recap-01-12-2024-36711.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips
Daily Search Forum Recap: January 12, 2024 Read More »
What Is Schema Markup? Schema markup (aka structured data) is a way to ‘describe’ your content to search engines in a way they can understand it. This is done by adding pieces of code to your HTML that consist of pre-defined tags (semantic vocabulary) that search engines use to characterize and categorize the content of
What Is Schema Markup? (& How to Implement It) Read More »
On December 20th, 2023, X user Lily Ray made a startling discovery on Google’s search results. She had looked up ‘Craiglist used auto parts’ on the search engine and soon discovered that every result in the top 20 was from spam sites. They weren’t cleverly veiled spam sites, either – just run-of-the-mill garbage sites that
Sound the Alarm! Google’s Huge Spam Attack Exposes Loopholes Read More »
The HTML “a“ tag is used to add links to a page. Learn its benefits and how to check for faulty “a“ tags. https://www.semrush.com/blog/html-a-tag/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign
HTML Anchor Element: A Simple Guide for Beginners Read More »
Microsoft unveils new generative AI tools for retail media, enabling easy ad creation and omnichannel optimization. The post Microsoft’s New AI Tools Let Anyone Create Retail Media Content appeared first on Search Engine Journal. https://www.searchenginejournal.com/microsofts-new-ai-tools-let-anyone-create-retail-media-content/505493/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo
Here is a recap of what happened in the search forums today… https://www.seroundtable.com/recap-01-11-2024-36708.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign
Daily Search Forum Recap: January 11, 2024 Read More »
What Is Organic CTR? Organic CTR (click-through rate) is the percentage of searchers that click through to your website from the search results. Organic CTR is influenced by your ranking position and the appearance of your search snippet. Things like featured snippets, rich results, titles, descriptions, and URLs play a role in your CTR. Organic
What Is Organic CTR? (& How To Improve It) Read More »
Creating content takes lots of time and effort – and if you’re too busy to do it yourself – it’s not exactly cheap to outsource, either. Yet, consistently releasing high-quality content is necessary to compete with other online businesses, both on search engines and social media platforms. Ever since the official launch of ChatGPT in
Man vs. Machine: Ranking the Top AI Content Tools for 2024 Read More »
Use these tools to find out who links to your website. Plus, get tips for improving your backlink profile. https://www.semrush.com/blog/who-links-to-my-site/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign
Who Links to My Site? How to Find and Analyze Backlinks Read More »
The title of your post or page usually gets the H1 heading tag. It’s only logical to give your post one title, right? Having more than one H1 is like saying: “Hey, this text is about two topics of equal importance.” Yoast SEO warns you with a red traffic light if you use more than
Why you only need one H1 heading per post or page Read More »
ChatGPT Team is the future of AI integration into the workspace as a tool for increasing employee productivity The post OpenAI Announces ChatGPT Team For The Workplace appeared first on Search Engine Journal. https://www.searchenginejournal.com/openai-announces-chatgpt-team-for-the-workplace/505448/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website
OpenAI Announces ChatGPT Team For The Workplace via @sejournal, @martinibuster Read More »
