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Today we’re officially launching Yoast SEO for Shopify

Today we’re officially launching Yoast SEO for Shopify

It’s finally here, the official release of our newest product: Yoast SEO for Shopify. The app that can help Shopify users with the SEO of their online store. Not only can our Yoast SEO app help you optimize product pages in Shopify, but it also helps you write great blog posts in Shopify. Making you […]

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Rank tracking: why you should monitor your keywords

Rank tracking: why you should monitor your keywords

Keywords. Optimization. Google rankings. Choose your goal, do the work, hope you win those top SERP positions. That’s why we do SEO in the first place, right? Of course, there’s a lot more to think about than just rankings and optimization. And if you’re getting enough visitors, and those visitors seem happy with your site

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Yoast SEO 17.9: Track the performance of your keyphrases with Wincher

Yoast SEO 17.9: Track the performance of your keyphrases with Wincher

Today, we’re launching Yoast SEO 17.9. In this release, we have an awesome new feature to share with you. We’ve partnered up with SEO tool Wincher to bring you keyphrase performance tracking. This new feature will allow you to get a better understanding of how your posts are ranking over time. Let’s find out more

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Yoast SEO 17.8: fixes and enhancements

Yoast SEO 17.8: fixes and enhancements

Today, we present you Yoast SEO 17.8! While not the most exciting update in the history of Yoast SEO, we do want to get these fixes and enhancements out the door. With the holidays around the corner, this release should make sure that your favorite SEO plugin will function without issue into the new year.

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Cyber Monday sale at Yoast: 30% discount on all products!

Cyber Monday sale at Yoast: 30% discount on all products!

It’s Cyber Monday, and the Yoast Black Friday deals are still going strong! Did you already claim your 30% discount on any of the Yoast products? If not, hurry! Your time is running out! Ready to go green? Do you want those red bullets to turn all green and outrank your competitors in Google? And are you looking to save

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Yoast SEO 17.6: Fixes, and new XML sitemaps in News SEO

Yoast SEO 17.6: Fixes, and new XML sitemaps in News SEO

Yoast SEO 17.6 is out today. This new release brings several fixes and enhancements to improve how the plugin works. We’re getting it ready for the upcoming WordPress 5.9 release and we also included a great new feature for the News SEO add-on: a new way of generating XML sitemaps for news sites. News SEO

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Writing accessible content: 4 checks you can do with Yoast SEO and the block editor

Writing accessible content: 4 checks you can do with Yoast SEO and the block editor

Having an accessible website means that more people can use your website and the information that you share. There are a couple of checks you can do yourself before publishing an article to make sure your article can be read and understood by as many people as possible. Did you know Yoast SEO and the

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Yoast SEO 17.5: Full Greek language understanding

Yoast SEO 17.5: Full Greek language understanding

In Yoast SEO 17.5, we’re proud to announce a new language getting full language support: Greek! Greek users can now use our cutting-edge language analysis tools to write better content for their readers. This includes the invaluable word forms features, where we take different grammatical forms of your keyphrase into account, making the process of

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Yoast SEO 17.4: Performance, web stories and News SEO

Yoast SEO 17.4: Performance, web stories and News SEO

Yoast SEO 17.4 is out today! This release comes with several fixes and enhancements for both Premium as well as free. These enhancements help database performance on larger sites by cleaning and streamlining data. In addition, we’re releasing News SEO 13.0 with a new way to pick news-specific structured data for all your background articles,

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Yoast SEO 17.3: Easier and more practical SEO workouts

Yoast SEO 17.3: Easier and more practical SEO workouts

Launched just a couple of months ago, the SEO workouts in Yoast SEO Premium turn out to be a real asset for many people. The two SEO workouts we have right now, help you enhance your internal linking structure and improve the quality and discoverability of your content. In Yoast SEO 17.3, we’ve drastically improved

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How to add your website to Google Search Console

How to add your website to Google Search Console

Google Search Console is a must-have tool for all site owners as it gives you an incredible amount of information about how your site is doing in search. We strongly advise you to add your website to Google Search Console to fully benefit from all the insights. Yoast SEO can help you verify your site

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Yoast SEO 16.6: An internal linking workout for SEO fitness

Yoast SEO 16.6: An internal linking workout for SEO fitness

SEO is just like staying healthy — you have to work at regularly it to keep fit. So be sure to give your site the love it needs. SEO is never a one-time thing but rather a process that will keep you busy for a long time. At Yoast, we often think about how we

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WordPress SEO: the definitive guide

WordPress SEO: the definitive guide

A tutorial to higher rankings for WordPress sites This is the original WordPress SEO article since 2008, fully updated for 2021! WordPress is one of the best content management systems when it comes to SEO. But even though it gets a lot right “out of the box,” there’s much more that you can do to

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Yoast SEO 16.5: New Social Appearance Templates

Yoast SEO 16.5: New Social Appearance Templates

Social media are essential tools in every site owner’s marketing toolkit. It is, however, hard to control how your URLs are being shared on Facebook and Twitter. The Social Previews feature in Yoast SEO Premium helps you make the best social post out there, but what about all your taxonomies and custom post types? The

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Yoast SEO 16.4: Full readability and word forms for Czech

Yoast SEO 16.4: Full readability and word forms for Czech

Over the years, we talked a lot about the importance of readable texts. We want to offer everyone the chance to understand the message that you are trying to bring across. That’s why we invest so much in our language tools like the readability analysis and our word forms feature. For Yoast SEO 16.4, we’re

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The readability checks in Yoast SEO: a closer look with our linguists

The readability checks in Yoast SEO: a closer look with our linguists

This month we are commemorating 5 years since the Yoast SEO readability check was first released! Since then, we’ve continued making improvements. We sat down with our Linguistics team lead, Manuel Augustin, and researcher-developer, Hanna Worku, to get a deeper view of how the readability check works and how they adapt the tool to add

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5 years of writing readable content with Yoast SEO

5 years of writing readable content with Yoast SEO

Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard. Especially online. To keep people on your page, you need to write quality content that’s easy to read. Easier said than done? You’re absolutely right. That’s why we introduced a readability analysis in our Yoast SEO plugin five years

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Yoast SEO 16.2: Getting your technical SEO in shape

Yoast SEO 16.2: Getting your technical SEO in shape

One of the focal points of Yoast SEO is getting out of your way. If we look at the technical aspects of SEO, Yoast SEO gets stuff done. Plus, most of it happens in the background, without you noticing it. But whenever you need to dive deeper and customize your setup for specific use cases,

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SEO news in March 2021: A rise in Google’s zero-click searches

SEO news in March 2021: A rise in Google’s zero-click searches

There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click. This is one of the topics that our resident SEO experts Joost de Valk and Jono Alderson talked about in this month’s webinar. Want to know what they had

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