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It’s here. After weeks of reported search volatility (going back as early as May), we see an official announcement for the August 2023 Google Core Update. Launched on the 22nd, and with a rollout expected to last at least two weeks, webmasters can expect to see some changes—whether big or small—in their rankings very soon. […]
Google’s August 2023 Broad Core Update: How it Affects Your Website Read More »
SEOs are once again dealing with another broad core update–the first of 2023. And this one touched down hard and fast, shaking things up more than the previous September 2022 update. With all the fluctuations and volatility in search results before and after the update, how can you ensure your website comes out as a
Google’s March 2023 Broad Core Update: What You Need To Know Read More »
Just when we thought that we could use everything AI to write all of our content, developers went and dropped AI writing detectors on us, too. The creators of ChatGPT themselves released one just a few weeks ago, amidst new Google statements and updates on the whole issue of generative AI and content. It’s looking
AI Bust: Can Google Detect AI Generated Content? Read More »
January 25, 2023, the day that Yandex—Russia’s search engine—was hacked. Its complete source code was leaked online. And, it might not be the first time we’ve seen hacking happen in this industry, but it is one of the most intriguing, groundbreaking events in years. But Yandex isn’t Google, so why should we care? Here’s why
The Yandex Hack: Source Code Leak Shows New Ranking Factors to Consider Read More »
You are stuck in a maze and you’ve tried every possible turn but there is no way out. This is what our brains feel like sometimes and if you haven’t tried banging your head against the keyboard out of frustration with your content strategy, you have no business reading this. Yes, even I have those
5 Easy Ways to Building a Solid SEO Content Strategy Read More »
As the holiday season is just around the corner, you should be prepared for all the opportunities it comes with. This time of the year is when people will be taking a break from their usual 9 to 5 jobs and will be on vacation. This means that they will have more time to spend
4 SEO Tips and Strategies for the 2022 Holidays Read More »
What if you wake up one day and discover your website’s ranking crashing to the ground- with years of SEO effort invalidated by Google’s algorithm update? Your website might have been involved in a black hat SEO practice called ‘SEO spam.’ Here is everything you need to know about it and how to act against
Google’s Punishment on Spammy SEO Strategies and How to Win Against It In 2023 Read More »
A 1,000% increase in organic traffic is the dream. It is something you certainly can achieve and this guide will help you nail that by going for the best keywords you can center your SEO campaign on. As one of the cornerstones of an effective SEO strategy, it is essential to implement the right approach
Keyword Research for SEO 2023 Read More »
Website traffic is considered one of the main (if not the main) indicators of web success. But there is more to just attracting traffic- website owners and SEO professionals can benefit from doing website traffic data analysis and understanding website statistics and trends. Whether you’re still growing your site or already focusing on acquiring your
Website Traffic Data Analysis with Google Analytics and Google Search Console Read More »
Imagine that you are the greatest artist or designer to ever live. But you’re starving right now because the amazing works that you produce are not being found by the people who would WANT to buy them. That’s not where I want you to be, that’s why we built this guide for you so that
SEO for Creatives: Things Every Designer and Artist Should Know Read More »
When Google decided to update its official documents in June 2022, SEO practitioners and specialists started worrying about a particular piece of content that’s been added to the Googlebot crawl limit. Stated within Googlebot’s official Google documentation is the following statement: “Googlebot can crawl the first 15MB of an HTML or support text-based file. Any
15MB Only for Googlebot Today Read More »
I found an interesting discussion/argument on Twitter that was sparked when someone mentioned that “Marketing is dead.” Plus there is no shortage of people proclaiming online (every year, it seems) that “SEO is dead.” I know that content marketing isn’t exactly traditional marketing, but it is marketing nonetheless. I’m not here to argue whether they
Content Marketing vs SEO: Which is the Better Investment? Read More »
Do you know how to pick the right SEO agency for you? Here’s a guide to help you pick the right SEO agency for your business: What is SEO, anyway? How to Find an SEO Agency That’s Right for You Do your research about the SEO company Ask their past and current clients about their
How to Choose the Right SEO Agency for You Read More »
SEO can be quite the investment as it is a you-get-what-you-pay-for business. There are agencies or individuals who will entice you with their low prices and say that you will quickly see your SEO ROI, and that is something they can afford doing because it usually means they utilize shady tactics to get you to
9 Best Strategies to Maximize SEO ROI Read More »
Website accessibility is the ethical practice of ensuring that your website can be understood and navigated easily by disabled users. There are four reasons why you should be adding website accessibility to your SEO list: A significant aspect of SEO is optimizing for people, meaning we should be optimizing for everyone, including disabled users. Websites
Website Accessibility Practices for SEO Read More »
SEO auditing is an important foundational tactic that all working with SEO should know about. Search success can’t be achieved if you don’t know how to do a proper audit of your client’s website. In this post, we will focus on performing an on-page SEO audit, so if you need a beginner’s guide to help
Beginner’s Guide to On-Page SEO Audit Read More »
There are a lot of factors that go into creating an SEO-friendly website. Integration of keywords into content, proper use of header tags, optimization of technical factors, and more. Even if you come up with a great strategy, the most important thing is this — the execution. This is where choosing the best CMS for
Why WordPress Is The Best CMS For SEO Read More »
In the SEO industry, it is common for businesses who are looking to acquire SEO services to request an audit of their website. I know from experience that SEO audits can make or break the deal. It shows potential clients an agency or a freelancer’s level of competency and expertise. It also allows potential clients
SEO Audit Tips to Close More Deals Read More »
Changing URLs may seem like a simple task, but if not done right, it can lead to disastrous results. If you’re thinking of revamping your website, changing URLs may be part of your list. However, you should know that this can lead to fluctuations in rankings. To try and lessen the effects you may experience,
How Changing URLs Can Affect Your SEO Read More »
May 2021 is coming and in just a few weeks, Google will release the much-awaited Page Experience which includes one of the hottest topics in SEO during the past year; the Core Web Vitals. With so much talk going on around the Core Web Vitals, people often forget that the 3 metrics are just a
Optimizing Page Experience Signals Read More »
Video content is possibly one of the most famous platforms today where numerous people spend a lot of their time-consuming content in different mediums. With decent internet and improved video quality being more accessible as the years go by, videos can definitely attract large numbers of traffic from varying sources. This is why improving your
Everything You Need to Know About Video SEO in 2021 Read More »
