Redirects

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6 questions about redirects for SEO

A redirect happens when someone asks for a specific page but gets sent to a different page. Often, the site owner deleted the page and set up a redirect to send visitors and search engine crawlers to a relevant page — a much better approach than serving them annoying, user-experience-breaking 404 messages. Redirects play a […]

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Duplicate content: Causes and solutions

Duplicate content: Causes and solutions

Search engines like Google have a problem – it’s called ‘duplicate content’. Duplicate content means that similar content appears at multiple locations (URLs) on the web, and as a result search engines don’t know which URL to show in the search results. This can hurt the ranking of a webpage, and the problem only gets

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How to create a 301 redirect in WordPress

How to create a 301 redirect in WordPress

Need to create a 301 redirect in your WordPress site? You’ve come to the right place! We’ll show you how to set up 301 redirects using 4 different methods. Not sure if you need to use a redirect, or whether a 301 redirect is the right one to choose? No worries, we’ll explain that too.

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Update or delete? Cleaning up old content on your site

Update or delete? Cleaning up old content on your site

Sometimes, content on your website becomes irrelevant or out of date, and you need to decide whether to update it or delete it. It’s part of your regular content maintenance activities. There are several ways to go about this and this article helps you decide what’s the best solution for your old content! Before we

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