Auto Added by WPeMatico
With an estimated 3.6 billion social media users, platforms like Facebook and Twitter help you connect with a worldwide audience. But here’s the thing: Companies are shifting more of their budgets on social media, which means that it’s harder than ever to stand out. Social media ad spend is projected to exceed $200 billion by […]
How to Create and Launch a Social Media Campaign in 2022 Read More »
Over 3.6 billion people used social media in 2020. That number’s projected to jump to 4.41 billion by 2025. With those numbers, it’s clear most of your customers are there — and chances are, some are even talking about your brand, products, and services. That makes social media more than a marketing channel. Implementing a
Social Media Listening: The Ultimate Guide Read More »
Online ads are becoming less effective. Eye-tracking studies have shown that online users tend to ignore ads and head straight to the content they’re looking for. This behavior is known as banner blindness — a form of selective attention where users ignore ads or sections of a website that don’t have useful information. If visitors
Sponsored Content: Definition, Examples, and How to Get Started Read More »
Google is one of the most well-known and used search engines in the world. There are over five billion Google searches per day and around twenty-two million per hour. Not only is Google used by millions of people worldwide, but it has many different and valuable business-related tools that can improve the way you manage
How to Get More Reviews for Your Google My Business Profile Read More »
Digital ads have been dominating traditional ads in recent years. That dominance continued in 2021, with a survey showing that most chief marketing officers (CMOs) spend 72.2% of their marketing budget on pure digital channels. Today, paid media or advertising is an avenue for companies and creators to gain customer attention on social and search
A Guide To Paid Media: What Is It, and Why Do You Need It? Read More »
Your click-through rate tells you a lot about the effectiveness of your marketing material — whether it’s an ad, email, social media post, or even a website link. But what, actually, is a good click-through rate? What kind of benchmark should you aim for? Higher is better, sure, but gains are often marginal and hard-earned.
What is a Good Click-Through Rate? Read More »
YouTube is the most popular video platform in the world and the second-largest search engine, with over 2 billion monthly users. With a quarter of the world’s population watching, various creators cover every topic there is. Make-up artists, filmmakers, gamers, entrepreneurs, and large brands all use the platform to connect with their audiences. The platform
11 Data-Backed YouTube Trends to Help You Grow Your Channel in 2022 Read More »
Want to create an extra income stream for your business? The easiest way to start is to monetize your YouTube videos with AdSense ads. Top YouTubers earn up to $29.5 million per year, most of which comes from Google AdSense ads shown in their videos. If you want to join the club, you need to
How to Monetize your Videos with AdSense for YouTube Read More »
Are you a small business owner looking for cost-effective ways to promote your outstanding product or service? No matter how good our products and services are, smart marketing tools are critical for business growth. There are a plethora of free and user-friendly online marketing tools available today to reach your target audience and promote your
The Top 7 Free Online Tools for Small Businesses Read More »
Google My Business (GMB) is local SEO’s secret weapon. If you run what would be considered a “local business” in your community or city, it’s absolutely imperative that you have GMB set up and that you stay on top of it. This blog will discuss five ways you can revamp your GMB if things have
5 Tips to Revamp Your Google My Business Page Read More »
Start-up businesses are becoming a huge trend nowadays. In the post-COVID era, more and more entrepreneurs are leaving their jobs to start a business on their own. However, the start-up process can be challenging if you don’t pick the right digital channels. This is when SEO comes into play. If you’re trying to grow a
How to Grow a Startup Business With SEO Read More »
Are you a small or medium-sized business looking to grow and connect with more customers? If so, you’ve clicked on the right blog. We speak to businesses all over the world who rely too much on the old ways of doing things. They pay too much for old-school advertising with no way to track performance
How To Capture New Customers With Google Search Ads Read More »
