2021 Google updates round up: everything businesses need to win at search

30-second summary: There have been three core updates in 2021, released in June, July, and November, while another was rumored but unconfirmed in October Featured snippets that fell under the YMYL algorithm were unexpectedly removed in February, then restored in March Product reviews came under the microscope in April, with marketing and sales-centric language penalized […]

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Google’s Page Experience Update: 6 Ways to Optimize Your Website

Read 5 minutes What does the Google Page Experience Update entail? “The page experience indicator measures how satisfied people are with their web page interaction. When these qualities are taken into account, the web becomes more pleasurable for users across all web browsers and surfaces, and it helps sites develop to meet users’ needs on

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Google Launches First Half of Their Page Experience Update

As of June 2, 2021, the first half of Google’s new page experience update has finally been launched after a long leadup with much anticipation. This update changes Google’s search algorithm by incorporating new signals for monitoring and evaluating page experience. These new page experience signals – along with existing page experience signals – now

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UX: an important SEO ranking factor

30-second summary: The story of SEO and UX began almost 20 years ago with both making a foray into the market in the 1990s After years of analyzing data, I found that UX is a critical ranking factor for SEO If you’ve exhausted all your SEO techniques but still don’t see a considerable movement on

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Mobile-first and Core Web Vitals: connecting the dots for page experience success

30-second summary: The Mobile Experience is critical for all categories when looking at Core Web Vitals (CWV) Image compression seems to be a leading challenge for leading brands Pages doing well for CWV tend to be informational in nature Retail, in particular, could see significant disruption if second-tier retailers receive a boost Across all sectors,

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Google’s May 2021 Page Experience Algorithm Update

Another Google algorithm update is just around the corner. This time Google is focusing on the page experience of your websites to ensure users have a pleasant experience on your site. Here we’ll be going over what this algorithm update is, what it’s affecting, and how you can get ready for it. This update will

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Google Page Experience