General Marketing

The problem is that creating one can get complicated, really complicated. It’s not so bad if you’re familiar with marketing jargon and acronyms like SWOT and KPI. But if you’ve never created one before and want to hit the ground… Read more › https://ahrefs.com/blog/marketing-plan/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger […]

They are at different stages of the buying journey and, therefore, respond to different messages. Having only one message—and shouting that at all of them—will not work and may even turn some of them off. Instead, you need a better strategy.… Read more › https://ahrefs.com/blog/lifecycle-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

  In fact, 71% of them start their research with a generic search. They’re reading blog posts, watching videos, consuming reviews, asking their friends, participating in communities—before they even begin to consider your product. So unless you’re creating content that buyers are… Read more › https://ahrefs.com/blog/buyers-journey/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

Let me introduce you to this often overlooked marketing channel that has had a huge impact on our business: word-of-mouth marketing. In this article, you’ll learn the following: What word-of-mouth marketing is Why word-of-mouth marketing is important Flywheel principle behind word-of-mouth… Read more › https://ahrefs.com/blog/word-of-mouth-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

  Get ready to implement the tips below, which will improve your business: Set SMART marketing objectives Track the right KPIs Design a simple, logical website structure Create a clear positioning statement Create a Google Business Profile Target low-competition topics… Read more › https://ahrefs.com/blog/digital-marketing-tips/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

  In this guide, you’ll learn how to create a B2B marketing strategy and what tactics you should use. We’ll also look at some successful B2B marketing examples. But first, some fundamentals: What B2B marketing is B2B vs. B2C marketing… Read more › https://ahrefs.com/blog/b2b-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

But the truth is just a few right tools will cover most of your competitor analysis needs. And they don’t need to break the bank. In fact, some of the most powerful ones are free. In this article, we’ll go… Read more › https://ahrefs.com/blog/competitor-analysis-tools/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

  Here’s everything you need to know about press releases, including a step-by-step guide to writing a good one: What a press release is When to use a press release How to distribute a press release What to avoid in… Read more › https://ahrefs.com/blog/how-to-write-a-press-release/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

Planning a campaign instead of firing ad hoc messages at your audience helps you improve performance and better control the outcomes of your marketing efforts. That’s why it’s worth knowing these eight types of marketing campaigns used successfully by big… Read more › https://ahrefs.com/blog/marketing-campaign/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

Step 2. Specify the features of your minimum viable product Once you’ve clearly defined the problem you want to solve, the next step is identifying the set of features that will solve the customer’s problem. Building too few features will… Read more › https://ahrefs.com/blog/product-market-fit/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

In today’s world of digital media dominance and consumers turning prosumers, marketing needs to employ an omnichannel marketing strategy. That means all of the marketing channels you can think of must work together to create a seamless experience. In this… Read more › https://ahrefs.com/blog/marketing-channels/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

So if you lack experience in SEO tools like Ahrefs, I have selected 11 simple and super actionable use cases that you can try right now and get immediate value from. Here they are: See how much search traffic your… Read more › https://ahrefs.com/blog/how-to-use-ahrefs/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

To simplify matters, here are 18 types that have been developed, tried, and tested by generations of marketers from various industries. It’s also likely each one has a dedicated annual conference somewhere in the world. You can find examples of… Read more › https://ahrefs.com/blog/types-of-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

Is there a good FREE digital marketing course that you can recommend? — Tim Soulo (@timsoulo) August 17, 2021 Courses from Google’s Digital Garage, HubSpot Academy, and Ahrefs Academy all got a seal of approval. But what else met the mark?… Read more › https://ahrefs.com/blog/free-online-marketing-courses/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

As a SaaS company ourselves, we’re no strangers to the process. In fact, we’d like to think we’re more than decent at it. Not only have we reached an eight-figure ARR, but marketers also frequently analyze our marketing strategy on… Read more › https://ahrefs.com/blog/saas-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

To answer this question, we asked Twitter for some recommendations, added those we’ve personally used into the mix, and spent some time poking around each of them. Here’s what made the cut in our round-up of the best marketing job boards… Read more › https://ahrefs.com/blog/best-job-boards-for-marketers/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

This leads to a common paradox—marketing can hit its goals by bringing in a high volume of leads, but sales can’t hit its goals because those same leads are poorly qualified. Account-based marketing (ABM) aims to fix that by tightly… Read more › https://ahrefs.com/blog/account-based-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

But with the wealth of groups to choose from, finding the right one to join can be overwhelming if you’re new to the space. To help, we joined some popular marketing communities and cherry-picked our favorites. Here’s what made the… Read more › https://ahrefs.com/blog/best-marketing-communities/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

We currently rank #1 for this term (and many others) with our free backlink checker: This helps to generate demand for our products because our free backlink checker is a free version of our premium tool. In this guide, you’ll… Read more › https://ahrefs.com/blog/demand-generation-strategies/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

Fret not. Here’s a list of 17 tips that’ll improve your marketing and help you get more customers. Know who you’re targeting Double down on what’s already working Eliminate tactics that aren’t working Build an email list Nurture your subscribers… Read more › https://ahrefs.com/blog/marketing-tips/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

Jeremy McCarty originally proposed this type of marketing mix in his 1960 book, “Basic Marketing: A Managerial Approach.” Since then, the model has been widely adopted by marketers and it’s still used today. In this article, you’ll learn how to… Read more › https://ahrefs.com/blog/implementing-the-4-ps-of-marketing/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

That means you’ll often need lots of money and resources to compete with the big players that already dominate. For that reason, it’s often better to target (and dominate) a niche market. In this article, we’ll look at some successful… Read more › https://ahrefs.com/blog/niche-market-examples/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

  The go-to-market strategy is the method to give yourself the green light to introduce a new product and make any significant changes while there’s still time. In this article, you’ll learn: What a go-to-market (GTM) strate​​gy is Differences between a… Read more › https://ahrefs.com/blog/building-a-go-to-market-strategy/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger

These people are all leads. Some of them will upgrade and become paying customers. In this guide, you’ll learn how to generate leads for your business. But first, some fundamentals… What is a lead? What types of leads are there?… Read more › https://ahrefs.com/blog/lead-generation/ #seo #seoservices #SEOServicesCompany #SeoServiceProvider #seoexpert #digitalmarketingtips #marketing #socialmediamarketing #socialmedia #webdesign #blogger