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Want to decrease your cost per patient acquisition and grow your local business? Strategic digital marketing is the way to go. But shuffling these tasks onto an admin or a newly graduated college intern won’t generate the results you’re looking for — and certainly not at the level of returns demanded by your tight budget. […]
In case SEOs aren’t busy enough, Google is keeping us all on our toes with more core algorithm updates than ever. On average, Google releases a new algorithm update every three or four months. Often, the release is done with little to no warning, leaving us digital marketers to play catchup in the wake of
How to Recover from a Google Algorithm Update: Step-by-Step Analysis Guide Read More »
Editor’s note: Google launched its AI-generated search results on May 14, 2024. Renamed “AI Overviews,” the feature was heavily criticized for inaccurate (and sometimes dangerous) answers. Google has since decreased the frequency with which generated answers appear in the SERPs. More changes and updates to the feature are expected in the months to come. In
Google Search Generative Experience: 8 SEO Tips for Your Website Read More »
Authoritative and genuine backlinks are crucial SEO elements that improve your search engine rankings. Including backlinks significantly boosts rankings on search engines like Google, as it considers backlinks as votes of confidence. While there are several ways to add backlinks, such as sponsored links, web directories, comment links, and hidden links—all these tactics are black
How to Create a Blogger Outreach Strategy and Build Quality Backlinks Read More »
