customer journey

Auto Added by WPeMatico

Understanding the three awareness stages of your online audience

Understanding the three awareness stages of your online audience

30-second summary: Are you confident about how your target consumer moves in the three stages, awareness, consideration, and decision? A website that features content only suited to the first stage of awareness will struggle to convert, whereas a site only focused on conversions may struggle to get any traffic to convert in the first place […]

Understanding the three awareness stages of your online audience Read More »

Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket

Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket

30-second summary: Very few SMBs use multiple channels for their online advertising Facebook is the most effective channel based on the cost for CPM and CPC It’s important to remember that every business is unique when it comes to deciding on budget allocation For any business in the software as a service (SaaS) space, data

Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket Read More »

Scroll to Top