content writing

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How to Rank for Google’s Helpful Content Update

How to Rank for Google’s Helpful Content Update

Zero Traffic from Google—that is what more than 50% of online content gets everyday. Ahrefs found this out last 2020. And yet, countless websites continue to put them out regularly—a problem made even worse with all the AI-powered content tools out there. The result is an endless flood of low-quality blogs and posts that are, […]

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Making SEO-Friendly Content With Marketing Miner

Making SEO-Friendly Content With Marketing Miner

You might have encountered the line “content is king” in many SEO blogs. Creating and optimizing your content for SEO is a reliable strategy to drive more website traffic. As you do so, you can also have more websites linking to your content as it provides valuable information to their visitors.  However, it’s not as

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What is Content Writing? (Beginners Guide)

What is Content Writing? (Beginners Guide)

The term content writing has grown increasingly common over the years, as traditional forms of advertising have fallen to the wayside. Companies from all industries have discovered that success in the digital age requires more than traditional, outbound marketing strategies. With content writing, companies can build emotional relationships with their target audience, paving the way

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7 Steps to Creating an Effective Call to Action

7 Steps to Creating an Effective Call to Action

As a copywriter (and the CMO of a content writing service) writing conversion-optimized content has been a big part of my life for longer than I’d like to admit. Over the years I’ve picked up a few reliable, and repeatable steps that we now use every time we write a CTA for one of our

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