Content Marketing

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2 Types of Content Marketing KPIs You Should Track (Separately)

  For this concept to work, selecting which KPIs to monitor carefully is essential. Here are a few input and output KPI ideas you can use for your content marketing.   These are your resources: the content you produce and… Read more › https://ahrefs.com/blog/content-marketing-kpis/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency […]

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Content Editor 2.0: Generate Articles With AI Writer and Optimize Them With Greater Efficiency

Our updated Content Editor is finally here, and it is better than ever. We have listened to all of your feedback and have spent countless hours refining the tool to deliver an even more intuitive […] The post Content Editor 2.0: Generate Articles With AI Writer and Optimize Them With Greater Efficiency appeared first on

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Content Marketing Goals: How Many & Which Ones

  First, it mistakes goals for outcomes of content marketing.  Second, you shouldn’t design to hit only one of those “goals” because it can hurt content quality.  In this article, I’ll share a perspective on what’s wrong with the typical… Read more › https://ahrefs.com/blog/content-marketing-goals/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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Keyword clustering guide

Keyword research is the primary task of any SEO strategy. Besides finding the most profitable terms you can rank for, there’s a whole deal of work that goes into analyzing them before putting them to […] The post Keyword clustering guide appeared first on SE Ranking Blog. https://seranking.com/blog/keyword-clustering/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing

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How To Keep Your Job Safe From ChatGPT & AI via @sejournal, @AdWorldOfficial

With AI getting more and more hype, marketers worry and ask: will my job disappear? The short answer is: it won’t. The post How To Keep Your Job Safe From ChatGPT & AI appeared first on Search Engine Journal. https://www.searchenginejournal.com/marketing-job-safe-chatgpt-adworld-spa/478178/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google

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Content Research: 9 Actionable Tips to Master It

When I started my career as a writer, I didn’t focus much on content research. My focus was always on completing the first draft as soon as possible. But with time, I understood the importance of content research and saw… Read more › https://ahrefs.com/blog/content-research/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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Dynamic Relationships Between SEO And Content Marketing

When attempting to grow your organization, improving traffic to your website will inevitably have an impact on sales. As you begin to develop your content marketing strategy, placing an emphasis on integrating SEO can help you bolster the revenue your company brings in. Learning the relationship between content marketing and SEO can help any organization

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How to Rank for Google’s Helpful Content Update

How to Rank for Google’s Helpful Content Update

Zero Traffic from Google—that is what more than 50% of online content gets everyday. Ahrefs found this out last 2020. And yet, countless websites continue to put them out regularly—a problem made even worse with all the AI-powered content tools out there. The result is an endless flood of low-quality blogs and posts that are,

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121 Blog Ideas and Topics to Write About

121 Blog Ideas and Topics to Write About

Got writer‘s block? Read our list of blog ideas to get started (plus prompts to come up with your own topics). https://www.semrush.com/blog/blog-ideas/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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E-commerce Blogging: 7 Steps to Grow Your Traffic & Sales

If you own an e-commerce website and want to learn how to utilize blogging to grow your brand and increase your sales, this is the guide for you. I’ve personally grown blogs to over 250,000 monthly visitors, and I’ve worked… Read more › https://ahrefs.com/blog/ecommerce-blogging/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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59 Blogging Statistics for 2023

We’ve curated, vetted, and categorized a list of up-to-date statistics below. Click to jump to a category, or keep reading for our top blogging statistics: These are the most interesting blogging statistics you should know. What’s the state of blogging… Read more › https://ahrefs.com/blog/blogging-statistics/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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6 Key Tips to Write Great Product Descriptions (With Examples)

6 Key Tips to Write Great Product Descriptions (With Examples)

A great product description tells a story—the story of who your product is for and how your product can help them get what they want. Because when it comes to sales, it’s not about what your product does. It’s about… Read more › https://ahrefs.com/blog/product-descriptions-creation/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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SE Ranking’s Content Marketing Platform: SEO Hacker Review

SE Ranking’s Content Marketing Platform: SEO Hacker Review

Nothing is more frustrating than when your team creates outstanding content, and nobody reads it. If you want the content to work in your favor, you need to make sure it ranks so it gets relevant readers right away.  So if you are a blogger and want to win over your readers, if you run

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Blockchain Marketing: Top Tactics For Advertisers

Over recent years, blockchain technology has seen significant growth. Blockchain is a public, shared ledger that keeps the history of transactions between two parties in a way that can be assessed and is permanent—often used to create digital currencies like Bitcoin for other purposes. Blockchain technology has the power to change the way companies do

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5 Easy Ways to Building a Solid SEO Content Strategy

5 Easy Ways to Building a Solid SEO Content Strategy

You are stuck in a maze and you’ve tried every possible turn but there is no way out. This is what our brains feel like sometimes and if you haven’t tried banging your head against the keyboard out of frustration with your content strategy, you have no business reading this. Yes, even I have those

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7 Ways To Use Google Trends For SEO & Content Marketing via @sejournal, @martinibuster

7 Ways To Use Google Trends For SEO & Content Marketing via @sejournal, @martinibuster

Google Trends is quite possibly the best keyword research tool, and it’s absolutely free! Learn how you can use it to your advantage. The post 7 Ways To Use Google Trends For SEO & Content Marketing appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-trends/266721/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy

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How a Dutch marketing start-up secured the #1 spot on Google for the most competitive keywords

How a Dutch marketing start-up secured the #1 spot on Google for the most competitive keywords

Agency b2bmarketeers.nl is a popular b2b marketing blog that was created by Marcel Nanning in 2011. It has since become a leading resource for marketing professionals in Dutch-speaking countries. Visitors are delighted by their high-quality […] The post How a Dutch marketing start-up secured the #1 spot on Google for the most competitive keywords appeared

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Writing a Listicle in 5 Steps

If you want to get more clicks on your content, put a number in the title. This is why listicles convert so well. In fact, in analyzing hundreds of articles, Danny Forest found that 41% […] The post Writing a Listicle in 5 Steps appeared first on SE Ranking Blog. https://seranking.com/blog/listicles/ #seotips #seo #digitalmarketing #searchengineoptimization

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Inbound vs. Outbound Marketing: What’s the Difference?

Inbound vs. Outbound Marketing: What’s the Difference?

In this post, you’ll learn how to decide which is better for your business. Let’s start with the basics. Inbound marketing is a marketing strategy that aims to “pull customers in” with relevant and useful content.  The term was coined… Read more › https://ahrefs.com/blog/inbound-vs-outbound-marketing/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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5 Lessons For Surviving Crises From The Ukrainian Team Of SE Ranking

5 Lessons For Surviving Crises From The Ukrainian Team Of SE Ranking

Learn tips for surviving crises from a Ukrainian team; their business processes helped them stay strong through the invasion of Ukraine. The post 5 Lessons For Surviving Crises From The Ukrainian Team Of SE Ranking appeared first on Search Engine Journal. https://www.searchenginejournal.com/surviving-crises-ukraine-business-seranking-spa/467873/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing

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What is Search Intent? A Complete Guide

What is Search Intent? A Complete Guide

Ever wonder how Google understands what you mean when you type a single keyword into the search bar? For example, when you search for “MacBook,” you’re most likely to get a list of websites selling […] The post What is Search Intent? A Complete Guide appeared first on SE Ranking Blog. https://seranking.com/blog/search-intent/ #seotips #seo #digitalmarketing

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Google shares useful information on image file names and SEO

Google shares useful information on image file names and SEO

Images play a big role in content marketing and SEO. They help with content readability, user engagement, average page on time, and even conversions. Similarly, optimised images also help Google understand what the page is about and even bring additional organic traffic from Google Images search results. We all know that image alt text is

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What are EAT and YMYL and how to optimize your content to build trust

What are EAT and YMYL and how to optimize your content to build trust

Google rewards sites that produce high-quality content because they tend to have the best answers to relevant queries. The two primary concepts that Google uses to assess content quality and value to readers are EAT […] The post What are EAT and YMYL and how to optimize your content to build trust appeared first on

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Content Strategy For Pain Point SEO

Content Strategy For Pain Point SEO

If you check your analytics frequently, you’ll most likely have noticed that most of your traffic comes from a few blog posts. However, the posts with the highest traffic are not always the ones that bring in the most conversions. This seems counterintuitive, but we’ll explain why. Many of the keywords that bring in the

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What Is Topical Authority in SEO & How to Build It

What Is Topical Authority in SEO & How to Build It

Enter topical authority. Now imagine that you could even achieve this with no link building. If some people in the SEO world are to be believed, this is achievable by anyone willing to write content about absolutely everything within a… Read more › https://ahrefs.com/blog/topical-authority/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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