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It’s the festive season! Or it’s nearly Valentine’s Day, or the start of summer, or… You get the drift. People love to celebrate, which is why seasonal content tends to do well during those periods. So, should you put effort into creating content for the holidays? We think so! But you should be smart about […]
5 tips on how to create good seasonal content Read More »
SEO is always changing and evolving, and link-building is no different. Tactics to acquire backlinks that were viable just 5 years ago are now obsolete (like paying for low-quality links and automating mass outreach emails). Why is that? There are many reasons, including Google Algorithm Updates, emerging search trends (like the use of AI), and
6 Modern Ways to Get Backlinks to Boost Your SEO Profile Read More »
Maybe you’ve always dreamed of enlightening others with your wisdom. Or you simply enjoy sharing meaningful moments of your life with your friends through bright pictures and engaging notes. Another scenario: you’ve never asked for recognition and fame, but your profession requires you to master content creation secrets. Regardless of the reason, you depend on
Content Writing Tips to Make Your Blog Better Read More »
We often get the question of how long an online text should be. As this often depends on different factors, it’s difficult to give just one answer. But looking from an SEO and user-oriented perspective, there is a rule of thumb you can follow. We advise writing more than 300 words for posts or pages,
Word count and SEO: how long should a post or page be? Read More »
In SEO, content is king. Aside from creating new and valuable content, the existing content on your website should also be up to par with Google’s evolving standards. Doing these two things reap huge rewards for your website. That’s why I say maintaining your content strategy is a huge part of SEO. And it’s why
The Comprehensive Content Checklist to Boost Your SEO in 2024 Read More »
The title of your post or page usually gets the H1 heading tag. It’s only logical to give your post one title, right? Having more than one H1 is like saying: “Hey, this text is about two topics of equal importance.” Yoast SEO warns you with a red traffic light if you use more than
Why you only need one H1 heading per post or page Read More »
As a beginner in SEO, you need to understand that Search Engine Optimization is not as hard as many people believe. Basic SEO settings are very easy to implement and sometimes this is all you need to rank higher for the keywords that matter for your website. Here are some simple SEO tips you can
15 SEO Tips For Beginners To Boost Your Rankings Read More »
Maintaining a blog is about more than just writing a bunch of blog posts. You should develop a strategy and plan your content – especially if you’re writing with multiple authors. You should also interact with your audience and respond to their comments. In this post, I’ll explain the importance of content planning and give
Content planning for a (growing) blog: 6 easy-to-use tips Read More »
Blogging for money is not a theoretical concept, but it’s a reality. Anyone with some basic knowledge of blogging, SEO, and a general idea of how the Internet works can start a profitable blogging business for free. The blog you are reading now is a real-life example of a money-making blog. The purpose of this
How To Make Money With A Blog In 2023 (Free Guide) Read More »
“Find your niche!” is popular advice for people who own or want to start a business. You have to find your audience; the more specific, the better! But is that true? Should you only talk to the same group of people, or is there merit to making your content globally relatable? What is globally relatable
Should your content be globally relatable? Read More »
SEO is constantly changing and evolving, and link-building is no different. Link-building tactics that were viable just 5 years ago are now obsolete (like paying for links and automating generic mass outreach emails). Why is that? There are many reasons, including Google Algorithm Updates, emerging search trends (like AI chatbots), and the fact that some
5 Modern Ways to Get Backlinks to Boost Your SEO Profile Read More »
With the rise of TikTok, Instagram reels, and YouTube shorts, it feels like people want nothing but videos. Specifically short videos. So where does that leave blogging? Is it still relevant, or has video taken over the world? Will blogs still exist? It’s impossible to predict the future, but it’s safe to say that blogging
The future of blogging in a video-obsessed world Read More »
If you want your brand identity to stick in the hearts and minds of customers, consistency is the #1 ingredient. Sure, you also need a distinct brand voice, a pleasing color palette, a catchy tagline, and a recognizable logo – but brand consistency lies at the heart of it all. If your branding is all
Is Your Brand Style Guide Complete? Read More »
Zero Traffic from Google—that is what more than 50% of online content gets everyday. Ahrefs found this out last 2020. And yet, countless websites continue to put them out regularly—a problem made even worse with all the AI-powered content tools out there. The result is an endless flood of low-quality blogs and posts that are,
How to Rank for Google’s Helpful Content Update Read More »
So you want to write more inclusively? Great! That means more people will feel welcome when they read your content, and you won’t accidentally exclude them. But if that’s not enough reason, just think how many more people will engage with your content if you involve them and make your content relatable to them! So,
Write more inclusively: 7 examples of inclusive language Read More »
Outsourcing has been gaining popularity over the past few years. In fact, more than 44% of business owners now say that they are more likely to outsource than they were just five years ago. Small businesses often outsource jobs like accounting, human resources, payroll, and many more projects to stay on budget. Actually, freeing up
Blog Outsourcing: Should You Hire A Ghost Writer? Read More »
No, it’s not writing about nature. It means you write in a way that flows well and sounds natural. As if you were talking to someone. Now, we’re not saying to write slang words and half-finished sentences, because that wouldn’t read very well. So, what is natural writing? Read more to find out! Write like
What is natural writing? Read More »
A blog can be a great marketing tool for your ecommerce site. It gives you the possibility to tell readers all about your brand, products, and company. Plus, by blogging on a regular basis you’ll increase the chances of your site ranking in the search results. That being said, coming up with new ideas can
5 blog topic ideas for your ecommerce site Read More »
Internet users in the U.S. spend 3X more time on blogs than on email. Not only that but every month, 70 million+ blog articles are posted on WordPress websites, generating nearly 80 million blog comments. Most bloggers start their blogs to monetize their expertise and knowledge and create an extra income stream. The remaining content
The Most Popular (and Most Profitable) Topics to Blog About Read More »
Writing a successful blog post all comes down to the proper preparations. It starts before you even begin writing: what do you want to say and to whom do you want to say it? You might want to get going right away but remember: writing takes some time. And once you’ve written an awesome blog
How to write a blog post: A step-by-step guide from preparation to publication Read More »
Are you a new blogger still trying to figure out how often you should blog? SEO experts agree that blogging frequency should be anywhere from two to four times per week, depending on your company size and industry. At a maximum, a post every day is more than enough to maintain a good content marketing
How Often Should You Blog Read More »
Reading from a screen can be difficult, so if you want people to read your whole blog post, it must be easy to read. This will get you more returning visitors and a higher conversion rate. Luckily, improving the readability of your content is something you can do relatively easily, to give your site a
5 tips for writing readable blog posts Read More »
Are you struggling to produce high-quality content? If so, you aren’t alone. The good news is that can buy content for your website as long as you understand what you’re getting. Since only around 24% of small businesses are outsourcing, buying content will put you ahead of the game. Below you can find the
What You Should Know Before Buying Content Read More »
It is absolutely vital to take time to assess pre-existing blog content. In fact, according to the Content Marketing Institute, 80% of marketing content goes unused by sales teams because it’s irrelevant or hard to find. Below, we’ll cover how you can conduct a blog audit, how to make your content audits more effective, and
Conducting a Blog Audit: Content Audits, SEO Audits, and Why They Matter Read More »
Are you struggling to write product descriptions that are both SEO-friendly and engaging? If so, you’re not alone. It can be tough to strike the right balance between the two. Luckily, we found an awesome tool to help you. Bertha.ai is an AI-powered platform that makes it easy to write SEO-friendly product descriptions. In this
How to write an SEO-friendly product description with Bertha.ai Read More »
