Analytics

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How To Learn Google Analytics (Roadmap + Resources)

How To Learn Google Analytics (Roadmap + Resources)

Google Analytics is the most popular analytics tool. It’s a free Google product that tracks and measures user traffic and behavior on your website or app. Google Analytics can help you improve your digital marketing strategy, optimize your campaigns, and better understand your customers. Small business owners can use it to analyze their website performance, […]

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How To Become An AI Data Analyst With No Experience

How To Become An AI Data Analyst With No Experience

One of the industries that AI has reshaped is data science and analytics. Generative AI platforms are capable of analyzing data much faster than humans, and professionals who want to stay current must stack AI skills on top of formal education. In this post, I will provide you with a roadmap and resources for starting

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15 Best Google Analytics Alternatives

15 Best Google Analytics Alternatives

Google Analytics alternatives include Traffic Analytics, Clicky, and Heap. Here‘s why you may find them better. https://www.semrush.com/blog/google-analytics-alternatives/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Fospha Unveils the Ultimate TikTok Playbook for Ecommerce Success

Fospha Unveils the Ultimate TikTok Playbook for Ecommerce Success

Fospha proudly announces the release of “Fospha’s Ultimate TikTok Playbook,” a comprehensive guide that empowers ecommerce businesses to leverage TikTok for exponential growth.   Why Fospha’s Ultimate TikTok Playbook is a Must-Read   TikTok has rapidly become a powerhouse for ecommerce growth, making it essential for digital marketers. Fospha’s Ultimate TikTok Playbook provides actionable insights and proven

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9 Best Website Traffic Analysis Tools for 2024 (Features & Pricing)

9 Best Website Traffic Analysis Tools for 2024 (Features & Pricing)

These paid and free website traffic analysis tools help you learn about site performance and your users. https://www.semrush.com/blog/website-traffic-analysis-tools/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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From Data to Dialogue: Creating Client-Centric Reports

From Data to Dialogue: Creating Client-Centric Reports

Learn how to craft compelling marketing reports that drive decisions. Customize insights, engage with storytelling, and make reports that resonate with various stakeholders https://www.semrush.com/blog/from-data-to-dialogue-creating-client-centric-reports/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Unlocking Brand Growth: Strategies for B2B and E-commerce Marketers

Unlocking Brand Growth: Strategies for B2B and E-commerce Marketers

In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For B2B and e-commerce marketers, understanding the intricacies of growth strategies across different stages of business development is crucial.   A recent analysis of 71 brands offers valuable insights into the optimal strategies for startups, scaleups, mature brands, and majority

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How to Set Up GA4 Conversion Tracking: A Step-by-Step Guide

How to Set Up GA4 Conversion Tracking: A Step-by-Step Guide

Follow our step-by-step guide to set up and start tracking, viewing, and analyzing GA4 conversions on your site. https://www.semrush.com/blog/ga4-conversions/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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A Marketer’s Guide to STP Analysis

A Marketer’s Guide to STP Analysis

A Marketer’s Guide to STP Analysis https://www.semrush.com/blog/stp-analysis/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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7 Critical SEO Benchmarks (That Matter in 2024)

While SEO benchmarks aren’t a sexy topic, you can’t ignore … Keep Learning > The post 7 Critical SEO Benchmarks (That Matter in 2024) appeared first on Gotch SEO. 7 Critical SEO Benchmarks (That Matter in 2024) #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing

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Unlocking Business Success: The Power of Google Business Profiles

In the rapidly evolving digital landscape, establishing a robust online presence has become imperative for businesses looking to thrive. Among the myriad of tools available, Google Business Profiles (GBPs) stand out as a pivotal asset for enhancing visibility, engaging customers effectively, and shaping online reputations.  In this article, we delve into the significance of GBPs

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How to Analyze Organic Keyword Data in Google Analytics 4

How to Analyze Organic Keyword Data in Google Analytics 4

Learn how to access and analyze keyword data in Google Analytics 4 to boost your SEO efforts. https://www.semrush.com/blog/google-analytics-keywords/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Nutrimuscle: Scaling spend and growing ROAS through better measurement

Nutrimuscle: Scaling spend and growing ROAS through better measurement

Snapchat driving spend growth at higher efficiency Nutrimuscle is a fast-growing sports supplement brand that started using Fospha in June 2023. Their goal was to grow by increasing conversions and effectively allocating spend, but like many businesses, one of the primary challenges they faced was the inability to track key metrics (i.e. Cost of Acquiring Customers)

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How to Set Up GA4: A Complete Step-by-Step Guide (2024)

How to Set Up GA4: A Complete Step-by-Step Guide (2024)

Learn how to set up GA4 in five steps. And three different methods for installing it on your website. https://www.semrush.com/blog/how-to-set-up-google-analytics/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Fospha’s Insights to Unlock eCommerce Growth in 2024

In the ever-evolving landscape of eCommerce, staying ahead requires constant adaptation and strategic insights. The Fospha State of eCommerce Report for Q1 2024 brings valuable data to the forefront, guiding marketers, advertisers, business owners, and agencies in the eCommerce industry on where to channel their efforts for maximum return.   The report reveals a significant underinvestment

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Snap Selects Fospha as Measurement Partner for Retail eCommerce

Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. What’s the problem this partnership is solving? Measuring the true impact of impressions-led advertising has long been a tough task, especially with new privacy measures, which have made getting the right data even harder. Fospha has found that

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Adapting to Privacy Changes: How to Succeed When Marketing in a Cookie-less World

The good news: you can still succeed when marketing in a cookie-less world. The better news: if you get it right, you’ll gain a crucial advantage over marketers who haven’t figured it out yet. Let’s dive into 5 tips that can help you get there, right after explaining some of the nuances that got us

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AI Strategies in 2024 – 29 Digital Marketing Experts Weigh In

AI Strategies in 2024 – 29 Digital Marketing Experts Weigh In

Reading Time: 12 minutes It should come as no surprise that the world of digital marketing  (like so many other industries) is hyper-focused on artificial intelligence (AI) and advanced machine learning algorithms as we move into another new year. By now, we all understand that 2024 is likely to see more huge, economy-rattling advancements in

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How to Track Scroll Depth in Google Analytics 4

How to Track Scroll Depth in Google Analytics 4

Learn how to leverage Google Analytics 4 to track scroll depth and improve your website‘s performance. https://www.semrush.com/blog/google-analytics-scroll-depth/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Fospha as TikTok’s New Measurement Partner

Fospha as TikTok’s New Measurement Partner

Understanding media performance in digital marketing is like navigating a maze that constantly changes. The emergence of platforms like TikTok has revolutionized how brands connect with their audience, adding layers of complexity and opportunity. However, with regulatory changes such as GDPR and iOS 14.5 updates, eCommerce brands are now facing a growing challenge: gaining clear

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Google Analytics Traffic Sources: An In-Depth Guide

Google Analytics Traffic Sources: An In-Depth Guide

Our guide will show you how to find your Google Analytics traffic sources. Plus, ways to leverage the data. https://www.semrush.com/blog/traffic-sources-ga4/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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What Is Web Analytics? What It Means & How You Can Benefit

What Is Web Analytics? What It Means & How You Can Benefit

Web analytics involves collecting and analyzing site data that drives decisions to improve performance. https://www.semrush.com/blog/web-analytics/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Google Analytics 4 Dimensions: What You Need to Know

Google Analytics 4 Dimensions: What You Need to Know

Discover the types of GA4 dimensions, how they function, and how to implement custom dimensions in this ultimate guide. https://www.semrush.com/blog/google-analytics-dimensions/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Optimize Google’s new Interaction to Next Paint metric

Optimize Google’s new Interaction to Next Paint metric

30-second summary: Good page speed and user experience help your site stand out in search results The Interaction to Next Paint metric is replacing First Input Delay You can improve make your site respond faster to user input by reducing CPU processing times The Core Web Vitals are a set of metrics that Google has

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What Are Google Analytics Sessions & How Are They Measured?

What Are Google Analytics Sessions & How Are They Measured?

A session in Google Analytics (GA) is a period of time in which a user interacts with your website. Learn more. https://www.semrush.com/blog/sessions-in-google-analytics/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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