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TL;DR: If you were unable to attend our event, “AI Content Sucks: A Discussion,” you can catch the recap here or watch the full recording of the event below. In the past few years, AI models have greatly advanced. Tools like ChatGPT and the evolution of GPT, GPT-2, and now GPT-3 make the output […]
Live Webinar Recap – AI Content Sucks: A Discussion [Monthly ML Madness] Read More »
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Some Cool SEO Uses For GPT3 Chat Over the past month, there have been a number of articles about how to use GPT3 Chat’s AI to improve SEO productivity. So I figured it was my duty to pile on. Here now I present 22 cool SEO things you can do with GPT3 Chat: 1. Generate
Some Cool SEO Uses For GPT3 Chat Read More »
“Will we ever be able to put search marketing strategy in the driver’s seat?” This is almost every search marketer’s dilemma as the community continues to remain at the mercy of Google’s algorithms and updates. SEAT S.A, the Barcelona-based multinational automaker part of the Volkswagen group have innovated a testing model that is driving growth
How a testing model is driving SEAT and CUPRA’s search marketing performance Read More »
Artificial intelligence (AI) makes it possible for machines to learn from experience, adjust to new data inputs, and perform human-like tasks, while relying on deep learning and other technologies to optimize over time. It sounds complex, but AI is rapidly giving way to marketing innovations that expand reach and engagement exponentially for businesses of all types.
How Artificial Intelligence (AI) Can Evolve Your Marketing Strategy Read More »
30-second summary: Google’s Multitask Unified Model (MUM) update landed in June 2021, seeking to deliver search results that overcome language and format barriers to deliver an improved search experience The Google MUM update uses an innovative solution that accesses a wealth of previously hidden information around a core query, providing more of what we want
Everything you need to know about the Google MUM update Read More »
30-second summary: Keywords represent the tip of the iceberg when it comes to understanding consumer intent Using AI-powered chatbots, conversational data that occurs over messaging channels like Facebook Messenger and Instagram Messaging can give businesses a deeper understanding of what consumers want Below, we’ll discuss how conversational marketing platforms like Spectrm use natural language processing
Going beyond keywords: how conversational insights take the guesswork out of marketing Read More »
