Influencers in today’s SEO
30-second summary: With search getting more sophisticated there will be a strong relation between user signals and influencers Google’s Multitask Unified Model (MUM) and the AIDA (Attention, Interest, Desire, Action) model will impact search intent and influence a business’ search visibility Intellifluence’s CEO, Joe Sinkwitz explains key concepts surrounding the impact of influencers on website […]
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