October 2024

Beginner-friendly Looker Studio Tutorial for SEOs

Learn how to navigate the Looker Studio interface and build data-driven dashboards from scratch by using the tool’s key features and applying best practices. https://seranking.com/blog/looker-studio-tutorial/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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How To Create a Media Plan in 10 Steps

How To Create a Media Plan in 10 Steps

This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success. https://www.semrush.com/blog/media-planning/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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Favicons and your online brand: Make sure you stand out!

Favicons and your online brand: Make sure you stand out!

Favicons are those little icons you see in your browser tabs. When you have many open tabs in your browser, they help you recognize and find the page you were looking for. They are important for your branding because Google shows them in the mobile and desktop search results. So, let’s take a closer look

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YouTube Expands AI-Generated Video Summaries, Adds New Tools via @sejournal, @MattGSouthern

YouTube expands AI video summaries globally while rolling out several new creator tools. The post YouTube Expands AI-Generated Video Summaries, Adds New Tools appeared first on Search Engine Journal. https://www.searchenginejournal.com/youtube-expands-ai-generated-video-summaries-adds-new-tools/531348/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine

YouTube Expands AI-Generated Video Summaries, Adds New Tools via @sejournal, @MattGSouthern Read More »

Daily Search Forum Recap: October 30, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… https://www.seroundtable.com/recap-10-30-2024-38326.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking

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Step-by-Step: How to Optimize Old Blog Posts for SEO

Step-by-Step: How to Optimize Old Blog Posts for SEO

Quick question: What do you typically do with your old blog posts? Most likely, the answer is: Not much. If that’s the case, you’re not alone. Many of us in SEO and content marketing tend to focus on continuously creating new content, rather than leveraging our existing blog posts. However, here’s the reality—Google is becoming

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AI Writers by SE Ranking, Jasper, and ChatGPT: A Detailed Comparison

This article compares the content creation capabilities of SE Ranking, Jasper AI and ChatGPT, and reviews their key features, pricing, and performance. https://seranking.com/blog/se-ranking-vs-jasper-vs-chatgpt/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

AI Writers by SE Ranking, Jasper, and ChatGPT: A Detailed Comparison Read More »

Page Speed and SEO: The Complete Guide

Page Speed and SEO: The Complete Guide

Three seconds.  That’s roughly how long you have to make a positive first impression on your website’s visitors.  So, if your site doesn’t load within those three seconds, don’t expect anyone to stick around.  Instead, they’ll likely click back to the search results and select a website that loads quicker.  This is why page speed

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SEO vs. PPC: Differences, Pros, Cons, & How to Choose

SEO vs. PPC: Differences, Pros, Cons, & How to Choose

SEO drives traffic through organic search, whereas PPC generates traffic using different types of paid ads. https://www.semrush.com/blog/seo-vs-ppc/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

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58 Affiliate Marketing Statistics for 2024

Don’t worry—I’ve done the hard work for you and trawled the internet to curate, vet, and categorize 58 affiliate marketing statistics for your delectation. Ok—let’s jump straight in. Learn more Are you looking for statistics on other areas of digital… Read more › https://ahrefs.com/blog/affiliate-marketing-statistics-2/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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The SEO Agency Guide To Efficient WordPress Hosting & Management via @sejournal, @kinsta

Managing client websites can be expensive for SEO agencies, but it doesn’t have to. Learn how managed hosting can help, saving you time and money. The post The SEO Agency Guide To Efficient WordPress Hosting & Management appeared first on Search Engine Journal. https://www.searchenginejournal.com/seo-agency-wordpress-hosting-kinsta-spa/530367/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency

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Daily Search Forum Recap: October 29, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google AI Overviews are now rolling out to over 100 countries… https://www.seroundtable.com/recap-10-29-2024-38316.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency

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5 Ways to Rule Local SEO

5 Ways to Rule Local SEO

1. Optimize Meta Titles, Descriptions, and Content Although meta titles and descriptions seem like old-school, regular SEO, these can have a significant impact on your local standing. To refresh your memory, meta titles and descriptions are HTML elements added to your website’s pages that are displayed in search results. Meta Titles The meta title is

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Google Proposes New Shipping Structured Data via @sejournal, @martinibuster

Google’s proposal for a new shopping related structured data received a positive response and sparks a lively discussion The post Google Proposes New Shipping Structured Data appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-proposes-new-shipping-structured-data/531027/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips

Google Proposes New Shipping Structured Data via @sejournal, @martinibuster Read More »

Daily Search Forum Recap: October 28, 2024

Here is a recap of what happened in the search forums today… https://www.seroundtable.com/recap-10-28-2024-38304.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

Daily Search Forum Recap: October 28, 2024 Read More »

How Compression Can Be Used To Detect Low Quality Pages via @sejournal, @martinibuster

Compressibility is a way search engines can detect low-quality pages, and when combined with other signals, it becomes more accurate The post How Compression Can Be Used To Detect Low Quality Pages appeared first on Search Engine Journal. https://www.searchenginejournal.com/how-compression-can-be-used-to-detect-low-quality-pages/530916/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency

How Compression Can Be Used To Detect Low Quality Pages via @sejournal, @martinibuster Read More »

Google Search Ranking Volatility Again On October 26th & 27th & 23rd & 24th

While I was offline, it seems we had two bouts of Google Search ranking volatility, one starting around Wednesday, October 23rd and 24th, and then again in the past 24 hours, starting on October 26th and 27th. I mean, this is a lot of the same as my previous Google Search ranking algorithm update coverage.

Google Search Ranking Volatility Again On October 26th & 27th & 23rd & 24th Read More »

Trends in AI Overviews that could impact cyber Monday and Black Friday

AI Overview Trends: What to Watch for Black Friday and Cyber Monday Recent trends in Google AI Overviews (AIOs) are giving us fascinating insights into what we might expect for Black Friday and Cyber Monday this year. Our BrightEdge Generative Parser™ has been tracking important shifts that will impact how brands approach these crucial shopping

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7 SEO Dashboards in Looker Studio and How to Set Them Up

These Looker Studio templates will help you build professional SEO dashboards, including website ranking data, website audits, and competitor analysis. https://seranking.com/blog/looker-studio-seo-templates/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing #google #digitalmarketingagency #searchenginemarketing #onlinemarketing #socialmedia #onpageseo #website #marketingtips #seotipsandtricks #searchengineoptimisation #searchengine #digitalmarketingstrategy #googleranking #offpageseo #keywords #webdesign

7 SEO Dashboards in Looker Studio and How to Set Them Up Read More »

URL Structure: Must-Know Best Practices to Improve SEO

URL Structure: Must-Know Best Practices to Improve SEO

Do your URLs look like this: www.yoursite.com/blog/random-blog-post  Or this? www.yoursite.com//d/1mrSXWNhuvDxzio44Ky60o9Mbh6pvejmkYhqRniMtsyU/edit If the answer is the latter, your URL structure needs some tightening up.  Long, complicated URLs like the one above are inconvenient for users and search engine algorithms.  For users, complicated URLs make it more difficult for them to reach the web pages they want.

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What Is Click-Through Rate & Why CTR Is Important via @sejournal, @beyondthepaid

Learn why click-through rate (CTR) matters in online advertising. Find out how to increase your CTR and drive more traffic to your website. The post What Is Click-Through Rate & Why CTR Is Important appeared first on Search Engine Journal. https://www.searchenginejournal.com/ppc-guide/click-through-rate-ctr/ #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing #socialmediamarketing

What Is Click-Through Rate & Why CTR Is Important via @sejournal, @beyondthepaid Read More »

Daily Search Forum Recap: October 25, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google said it does not use ARIA for SEO or ranking purposes. Google said AI is not going away… https://www.seroundtable.com/recap-10-25-2024-38300.html #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips

Daily Search Forum Recap: October 25, 2024 Read More »

Media Mix in Advertising: What It is and Why It’s Important?

In today’s competitive advertising landscape, finding the right media mix is crucial for success.  An effective media mix combines various advertising channels, from traditional media like TV commercials and print ads to modern digital platforms such as social media, email marketing, and programmatic ads.  The ultimate goal is to maximize brand exposure, improve customer engagement,

Media Mix in Advertising: What It is and Why It’s Important? Read More »

How to Use Google Search Console to Investigate Ranking Drops

How to Use Google Search Console to Investigate Ranking Drops

When a website experiences a drop in search rankings, the immediate reaction is often panic. Ranking drops can lead to decreased traffic, lost conversions, and revenue declines. However, with the right approach and tools, it’s possible to investigate and reverse the ranking decline effectively. One of the most valuable tools at your disposal is Google

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DO’s and DON’Ts on Google My Business | Tips to Get Your Listing to the Top

DO’s and DON’Ts on Google My Business | Tips to Get Your Listing to the Top

Owning a Google MyBusiness page can be a great way to get your business listed multiple times on Google. It is an essential asset for any local business owner, but sometimes it can get confusing.   If you’re the only business in town, you’re always going to show up first. However, if there are hundreds

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