5 / 5 ( 1 vote ) All pages of a website are text files in HTML format placed on a server. Browsers convert them to the user’s screen in a format the user is accustomed to. HTML documents may contain links to other resources and additional files. Related: What is SEO? Complete Guide Also, the website’s HTML code is a source of information for search engine crawlers. Based on the content of the page, the crawler understands whether it needs to be indexed, its content is relevant to the user requests, and what the level of its optimization is.
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