While compiling this roundup, I was really happy to discover some big-picture strategies that can help you integrate your SEO into an overall marketing strategy and some out-of-the-box thinking that can exponentially increase the value of your site, all while dispelling a myth or two.
In this post you’ll find:
How Customer Journey mapping can effectively help you understand the “conversation your prospects have with Google” so that you can easily see what intents you have overlooked
A profound paradigm shift that’ll help you avoid sudden traffic losses when Google updates its algorithms by treating your site as its own search engine
What Google updating their Quality Raters Guide means to your SEO, what you should do about it and what myths you should avoid
https://www.rankranger.com/blog/latest-seo-trends
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